I will install & set up Google Tag Manager & Google Analytics from scratch

I will install & set up Google Tag Manager & Google Analytics from scratch

Tobias S

Tracking & Analytics Expert

7 days
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If you want to track your user behavior, conversion/lead events (either in Google Analytics or any other tool) or set up Advertising tags (Google Ads, Facebook, Criteo, etc.) then you need a way to pass pageviews, sessions, or events to them. The most efficient, time-saving, and pagespeed-friendly tool for this is GTM (Google Tag Manager)! I will set up GTM from scratch, capture all your most important ecommerce/marketing/user-behavior events and pass them to the tool of your choice (Google Analytics is recommended but other tools like Mixpanel, Amplitude, Segment, are obviously fine as well)


Set up GTM Container on all pages (requires access to webmaster or direct communication with dev team)

Ensure that pageviews and events can be defined for later use within GTM (if needed, through the use of a datLayer: agan, this will require access to the backend or collaboration with your developers)

Create initial/important Tags (Google Analytics, Google Ads, Facebook Ads, Criteo, etc.) firing on standard ecommerce events (conversions/leads)

If needed, train your team/marketers on how to make basic changes/improvements to the tags, set up new ones, or even track other types of events

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