Google Analytics Audit & Strategy

Google Analytics Audit & Strategy

Brian M

Google Analytics Partner

10 days
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Hire a Certified Google Analytics Partner to audit your existing setup, devise a digital analytics strategy and implement a best-in-class digital tracking environment that enables your organisation to measure and optimise digital activities. We recommend the following approach and undertakings to deliver your requirements: Audit - existing configuration for data quality and integrity Aims & advisory - define requirements, provide strategic advice and plan Action - implement recommendations and new configurations Assurance - quality assurance, testing and validation Administration - documentation, governance, dashboards and ongoing support This can be applied to either a brochure or eCommerce application and includes the following scope: Audit Google Analytics - pixels and cookies - settings and configurations - data accuracy and quality - best practice Google Tag Manager - template tags - custom tags - advanced settings - data layers and custom events Advertising - advertising pixels and platforms Aims & advisory - determine marketing and business analytic requirements - define digital personas/customers and segments - identify interactions and features to track, measure and gain insights - define and design data visualizations and reports - create a strategic plan and validate with the client team Action - create a technical specification document - outline dev. requirements or requests (i.e. CRM integration or dataLayers) - create and configure all tracking requirements - setup dashboards and reports Assurance - quality assurance and testing - validation from the client team before sign-off Administration - create project handover documentation - devise governance model - finalise reports - provide ongoing support as required


Full end to end digital analytics audit, strategy and technical specification document

Recommendations and strategy

Technical specification and platform configurations

Frequently Asked Questions

Does MeasureMatch quality control new service providers?

Every one of the MeasureMatch network of service providers has been through a stringent application process, including an interview to ensure relevance of Service providers and quality of delivery. And each is fully aware of the how the platform works, including the commercial framework.

Which services can clients contract via the MeasureMatch marketplace platform?

The consultants, consultancies, agencies & SIs in our global network, approaching 4,000 in 60+ countries (as of early November 2020), execute important systems and data project work including, but not limited to: CRM systems deployments and revamps, CRO, data cleaning, marketing performance reporting, identity resolution setup, machine learning for predicting and optimizing customer behaviors, marketing automation systems implementations, social media analytics, CX analytics, web analytics and much much more.

The MeasureMatch global network of professionals is highly skilled, many are certified service providers with proficiencies across more than 3,000+ tools and products including the Adobe Experience Cloud stack, the Google Marketing Platform and Google Cloud suite of tools, Segment, Mixpanel, Intercom, Hubspot, DOMO, Power BI, Tableau and 1,000s more.

Why book consultants or consultancies via MeasureMatch?

It's easy and incredibly fast to find and book a pro via the MeasureMatch marketplace platform. And, because we interview all service providers, or they are invited by particpating technology vendors, we're seeing greater than 95% of contracts rated 5 full starts by clients (as of 1 August 2021).

Whether it's Salesforce, Microsoft Dynamics, HubSpot, Intercom or Freshsales skills you're after - to name a few in our hottest category of services (CRM and marketing automation) - MeasureMatch has the skills and pros you need.

3,000+ skills across around 5,000 systems & data services professionals are accessible via the MeasureMatch marketplace and partner platform.

You'll have direct, seamless and flexible access to a highly-skilled, verified workforce of independent consultants, consultancies, agencies and even systems integrators - each armed with the skills to advance data collection, data engineering, data pipeline management, marketing analytics, marketing automation, personalization, programmatic media investment management and much more.

Who should sign up to MeasureMatch?

On one side, through a Client account, the platform is for business leaders who need to solve for, address and advance any number of systems and/or data challenges, and they are open to embracing service providers located anywhere across the globe to get the work done.

On another side, with a Service Provider account, MeasureMatch is for consultancies, agencies, system integrators and independent consultants to provide exceptional systems & data professional services.

The third entry point into MeasureMatch, the Partner Exchange, is for SaaS and enterprise software vendors, and a growing number of other types of organizations, to use a set of tools grow and deepen service provider relationships for customer success and to accelerate revenue.

What are MeasureMatch Service Packages?

A Service Package describes a service on offer from a consultant or consultancy participating in the MeasureMatch professional services marketplace.
Service Packages compliment MeasureMatch Experts' profiles with services that can be booked "off the shelf".
Service Packages are the only way a prospective client can directly strike up a discovery, scoping, pricing negotiation with any MeasureMatch Expert - otherwise, a project brief needs to be submitted.
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