The purpose of this audit is to ensure your organization is setting up your digital campaigns for success from a data curation and syndication standpoint. Through a thorough deep dive , we will.. 1. Audit your data's action-ability through testing data loss, or missed data opportunity, of all of your tagged media and digital properties. 2. Audit your data's connectivity to your buying platforms to ensure you can reach, and model, off of your top segments. 3. This accumulates to one round of optimization recommendations for both your site and media Tasks inclusive of this process: • Auditing your tagging infrastructure. Ensuring all property and media are properly being tracked and data is being collected into the tagging platforms. This is inclusive of Ad Servers, Data Management Platforms, Analytics Platforms and Tag Management Platforms. • Deep dive of your data segmentation. Analysis of your data syndication between platforms. In addition to above, this is also inclusive of Demand Side and Supply Side Platforms for media buying. • Audit of your Media Agencies pixeling set up for SEM and Display channels. • OPTIONAL UNDER RETAINER PLAN: Additional tagging and restructuring of any gaps in data curation that are prohibiting full leverage of your data. This is inclusive of tag creation, more granular data segmentation and nomenclature for proper mapping.
audit your data's action-ability through testing data loss, or missed data opportunity, of all of your tagged media and digital properties.
audit your data's connectivity to your buying platforms to ensure you can reach, and model, off of your top segments
This accumulates to one round of optimization recommendations for both your site data and media data
Frequently Asked Questions
Does MeasureMatch quality control new service providers?
Every one of the MeasureMatch network of service providers has been through a stringent application process, including an interview to ensure relevance of Service providers and quality of delivery. And each is fully aware of the how the platform works, including the commercial framework.
Which services can clients contract via the MeasureMatch marketplace platform?
The independent consultants and consultancies in our global network, approaching 4,000 in 60+ countries (as of early July 2019), execute important systems and data project work including, but not limited to: A/B testing, CRM systems deployments and revamps, CRO, data cleaning, marketing performance reporting, identity resolution setup, machine learning for predicting and optimizing customer behaviors, marketing automation systems implementations, social media analytics, tag management, UX analytics, web analytics and much more.
The MeasureMatch global network of professionals is highly skilled, many are certified service providers with proficiencies across more than 2,000 tools and products including the Adobe Experience Cloud stack, the Google Marketing Platform and Google Cloud suite of tools, Segment, Mixpanel, Intercom, Hubspot, DOMO, Power BI, Tableau and 1,000s more.
Who should sign up to MeasureMatch?
On one side, MeasureMatch is for independent consultancies, agencies, systems integrators and independent consultants with outstanding technology, data or analytics skills and experience to provide services. On the other, the platform is for companies that need to solve, address and advance marketing, commerce, customer experience technology & data challenges, and they are open to embracing service providers located anywhere across the globe via the MeasureMatch marketplace platform.
Why book consultants or consultancies via MeasureMatch?
It's easy and incredibly fast to find and book a pro via the MeasureMatch marketplace platform. And, because we interview all service providers, we're at a 100% contract success rate. Clients are happy and many are re-booking or extending contracts.
Our end-to-end platform provides clients with direct, seamless and flexible access to a highly-skilled, verified workforce of independent consultants and consultants armed with the skills to advance data collection, marketing analytics, business performance insight, personalization, programmatic media targeting and much more.
It's never been easier to find and book a consultant or consultancy to get important systems or data work done.