The data audit service for marketing works as follows: After an initial call that will help me understand your business needs, you will provide me with access to your marketing data sources. I will clean, combine and enrich the data to explore and analyse them with relevant statistical and data mining methods. Based on this thorough analysis you will receive specific recommendations around opportunities for better marketing ROI as well as highlighted areas of improvement e.g where you marketing budget is not spent optimally or results are below what would be expected. The data audit report covers: * Areas that over or under perform and why * Marketing budget that is not effectively spent * Website bottlenecks on the way to conversion * Analysis of change: where it happens, how it happens and what's driving it daily, weekly, monthly (and should you care? ) * Possible inconsistencies/ inaccuracies in the data. * Interesting or surprising micro and macro patterns of user behaviour on the site Benefits for you: * You will understand risks and opportunities as surfaced by the data analysis. * You will find out what's happening on the site and why, as well as what steps to take to drive improvements in problematic areas. * You 'll receive actionable insights to help you optimise you marketing plan and budget and make product/UX improvements. The package in based on descriptive and diagnostic analytics, but can be extended with relevant services in predictive/prescriptive analytics The price and project duration are indicative. The deliverables depend on the quantity and mainly quality of the provided data. I 'd be happy to discuss a plan based on your specific requirements.
Initial call to discuss specifics of your business and requirements and agree on a plan of action.
Report with contents as described above.
Presentation (video call or face to face depending on your location)
Support for one week after project ends- or more based on agreement.
Frequently Asked Questions
Does MeasureMatch quality control new service providers?
Every one of the MeasureMatch network of service providers has been through a stringent application process, including an interview to ensure relevance of Service providers and quality of delivery. And each is fully aware of the how the platform works, including the commercial framework.
Why book consultants or consultancies via MeasureMatch?
It's easy and incredibly fast to find and book a pro via the MeasureMatch marketplace platform. And, because we interview all service providers, or they are invited by particpating technology vendors, we're seeing greater than 95% of contracts rated 5 full starts by clients (as of 1 November 2020).
Whether it's Salesforce, Microsoft Dynamics, HubSpot, Intercom or Freshsales skills you're after - to name a few in our hottest category of services (CRM and marketing automation) - MeasureMatch has skills and pros you need.
3,000+ skills across around 4,000 systems & data services professionals are accessible via the MeasureMatch marketplace and partner platform.
You'll have direct, seamless and flexible access to a highly-skilled, verified workforce of independent consultants, consultancies, agencies and even systems integrators - each armed with the skills to advance data collection, data engineering, data pipeline management, marketing analytics, marketing automation, personalization, programmatic media investment management and much more.
Which services can clients contract via the MeasureMatch marketplace platform?
The consultants, consultancies, agencies & SIs in our global network, approaching 4,000 in 60+ countries (as of early November 2020), execute important systems and data project work including, but not limited to: CRM systems deployments and revamps, CRO, data cleaning, marketing performance reporting, identity resolution setup, machine learning for predicting and optimizing customer behaviors, marketing automation systems implementations, social media analytics, CX analytics, web analytics and much much more.
The MeasureMatch global network of professionals is highly skilled, many are certified service providers with proficiencies across more than 3,000+ tools and products including the Adobe Experience Cloud stack, the Google Marketing Platform and Google Cloud suite of tools, Segment, Mixpanel, Intercom, Hubspot, DOMO, Power BI, Tableau and 1,000s more.
Who should sign up to MeasureMatch?
On one side, MeasureMatch is for independent consultancies, agencies, systems integrators and independent consultants.
On another side, the platform is for companies that need to solve for, address and advance any number of systems and/or data challenges, and they are open to embracing service providers located anywhere across the globe to get the work done.
Lastly, the third entry point into MeasureMatch is for SaaS and enterprise software vendors to leverage a set of tools grow and deepen serice provider relationships.