Advanced Digital Marketing Service

Advanced Digital Marketing Service

Mallikarjuna Y

Digital Marketing Professional

30 days
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Apart from setting up the infrastructure for digital marketing services this package aims to further the digital marketing benefits - increasing revenue and branding of the company. Through this service a company will be able to social media marketing and online advertising. This will take from 3 to 180 days for achieving the results.


Basic Website Consultancy delivers 1 Website testing - Alignment issues, Spelling and grammar mistakes 2 Identifying Navigational issues and Inconsistent flow across the website 3 Deciding where 'call to action' link/button is needed 4 What basic content that needs to be present 5 Testing the website responsiveness 6 Number of web pages should be less than or equal to 50 pages. Additional pages cost extra. 7 The development (if there is) charges for the website based on the above recommendations will be extra Advanced Website Consultancy 1 Website redesign to align with the firms objectives, goals and market 2 Making the site SEO ready - basic SEO features will be implemented 3 A look at the performance of the site and how it needs to be improved 4 Number of web pages should be less than or equal to 200 pages. Additional pages cost extra.

Market/Competitor Analysis 1 Present Market scenario 2 Competitor Analysis 3 The research is based on information that can be collected over internet

Social Media Marketing 1 The social media channels that addressed are LinkedIn, Facebook, Instagram, Pinterest 2 For LinkedIn, the target list needs to be given by the client; at least 10 qualified contacts will be contacted per month 3 Marketing in Social media channels apart from LinkedIn* - The channels that are addresses are Facebook, Instagram, Pinterest - customers can choose one media among these Email Marketing 1 The email list needs to be given by the client 2 Development of the content that is required in the email (text, graphics, links etc) 3 This is an ongoing process. What actions we take in the first 90 days need to be continued to get full benefits

Ad Management 1 Starts and sets a process for giving online ads in different channels. For example market research to find where to give ads, what should be the frequency…. 2 Keywords and media identification on which ad needs to be given needs to be determined 3 Modification of the website to be suitable for online ads for example: Landing page modification, contact forms 4 Adverting charges are not included 5 Charges for redesign of the parts of the website extra

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