Matt K
MEASUREMATCH EXPERT

Matt K

Consultant - Marketing Analytics, Product Analytics, Growth

Boston, MA, USA
Independent Consultant

About This MeasureMatch Expert

Analytically driven problem solver with 13+ years experience as a data/analytics professional in both client and agency/consulting environments. I've been doing web analytics specifically for over 9 years at a half dozen companies big and small as both a W2 employee and more recently as the founder of my solo-consulting company Full Sprint, LLC. Exceptional communication, professionalism, attention to detail, and customer-first mindset. I am always looking to gain a strong understanding of your business as a whole, before diving into tagging and instrumentation. I want to make sure your measurement is right the first time, and built to scale as your company grows. I have completed numerous Google Analytics implementation projects for a variety of websites across a range of business models (B2B lead-gen as well as higher volume B2C Freemium and eCommerce.) I have deep domain expertise in the Google Analytics / Google Tag Manager space, and can tackle almost any challenge. Aside from Google Analytics and Google Tag Manager, I have additional domain expertise with site optimization and A/B testing platforms such as Optimizely and Google Optimize. I've worn many hats in the Web/Digital analytics space over the years, and chances are if your project requirements don't precisely fit what I've described above, I can still help! I look forward to meeting you and learning about your business and showing you how I can ramp quickly and solve that big challenge you're facing.

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Skills On-Demand

Analytics
Data Visualization
Google Analytics
Google Analytics 360
Google Tag Manager
A/B Testing
Conversion Rate Optimization
Dashboard Development
Measurement Strategy
Conversion Audits

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The independent consultants and consultancies in our global network, approaching 4,000 in 60+ countries (as of early July 2019), execute important systems and data project work including, but not limited to: A/B testing, CRM systems deployments and revamps, CRO, data cleaning, marketing performance reporting, identity resolution setup, machine learning for predicting and optimizing customer behaviors, marketing automation systems implementations, social media analytics, tag management, UX analytics, web analytics and much more.


The MeasureMatch global network of professionals is highly skilled, many are certified service providers with proficiencies across more than 2,000 tools and products including the Adobe Experience Cloud stack, the Google Marketing Platform and Google Cloud suite of tools, Segment, Mixpanel, Intercom, Hubspot, DOMO, Power BI, Tableau and 1,000s more.

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On one side, MeasureMatch is for independent consultancies, agencies, systems integrators and independent consultants with outstanding technology, data or analytics skills and experience to provide services. On the other, the platform is for companies that need to solve, address and advance marketing, commerce, customer experience technology & data challenges, and they are open to embracing service providers located anywhere across the globe via the MeasureMatch marketplace platform.

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Stephanie Bales is the head of e-commerce at Kano and used MeasureMatch to hire a Google Tag Manager Pro

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