Marc G
MEASUREMATCH EXPERT

Marc G

Digital Insights Consultant

London, UK
Independent Consultant

About This MeasureMatch Expert

True insight comes from asking the right questions. I bring distinguished and unconventional experience - from leading roles in pioneering digital media, marketing and ad tech organisations; to a leading role in the pioneering social entreprise movement. Along with this broad perspective and rich expertise, I bring a natural ability with numbers and creative problem solving, to help bring your most valuable insights to life and into action. Following a BA in Economics with French at Nottingham back in 2008, I've moved from analysing effective advertising (Analyst, Ipsos Mori); to developing the leading tool in audience measurement (comScore, Senior Analyst/Product Manager); to managing such insights for media planners and product designers (Senior Insights Manager, Somo Global); to piecing together the very core of the digital media landscape (Partner Marketing Manager, AdTruth/Experian). I have extensive knowledge of the digital media ecosystem, especially around data and insights. I've worked closely with Data Science teams, have a online degree from Stanford University in Databases, and am a whizz with bringing data to life - from sources like Google Analytics, and with tools like data visualisation software Tableau. Since 2015, I've had more hands on experience of what it takes (and what to avoid) to run a successful business - both as a freelance consultant, and as a social entrepreneur with my own project, Hackney Roots. My work in this space has led to becoming a board member of the Hackney Social Enterprise Partnership, and being shortlisted as Positive Change Hero in the national Foodism 100 Awards. So my two questions for you: 1) What is it you want to know? 2) Are you sure that's the right question?

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Tech Vendor Verifications

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Skills On-Demand

Google Analytics
Tableau
comscore
Excel
Google Docs
Data Analysis
Media Planning Currencies
Strategic Planning
Ad Effectiveness Measurement
Strategic Partnerships

Frequently Asked Questions

Which services can clients contract via the MeasureMatch marketplace platform?

The consultants, consultancies, agencies & SIs in our global network execute important systems and data project work including, but not limited to:

-            Select and deploy a data warehouse solutions like Snowflake, BigQuery and others

-            Set up dashboards in Power BI, Tableau or Google Data Studio

-            Power customer data collection using RudderStack, Segment, Tealium or similar

-            Implement product analytics solutions like Mixpanel or Amplitude

-            Build data pipelines in Azure, AWS and Google Cloud

-            Transform data using dbt, Fivetran and similar

-            Plus heaps of data & analytics services reaching into complex AI/ML initiatives


The MeasureMatch global network of professionals is highly skilled, many are certified service providers with proficiencies across more than 3,000+ tools and products including the Adobe Experience Cloud stack, the Google Marketing Platform and Google Cloud suite of tools, Segment, Mixpanel, Intercom, Hubspot, DOMO, Power BI, Tableau and 1,000s more.

Why book consultants or consultancies via MeasureMatch?

It's easy and incredibly fast to find and book an incredibly valuable professional services partners through the MeasureMatch marketplace platform.

And, because we handpick and screen all service provider applicants, or they are invited by technology vendors participating in the MeasureMatch Partner Exchange, we're seeing more than 95% of contracts rated 5 full starts by clients (as of September 2023).

Whether it's Salesforce, Microsoft Dynamics, HubSpot, Intercom or Freshsales skills you need - to name a few in one of our most popular services categories (CRM & Marketing Automation), MeasureMatch has the skills and pros you need.

3,000+ skills across 10,000+ systems & data services professionals are accessible via the MeasureMatch marketplace and partnerships platform.

You'll have direct, seamless and flexible access to a highly-skilled, verified workforce of independent consultants, consultancies, agencies and even system integrators, each armed with the skills to advance customer and product data collection, data engineering, data pipeline management, marketing analytics, marketing automation, personalization, programmatic media investment management and much more.

Who should sign up to MeasureMatch?

On one side, through a Client account, the platform is for business leaders who need to solve for, address and advance any number of cloud software systems and/or data challenges, and they are open to embracing service providers located anywhere across the globe to get the work done.

On another side, with a Service Provider account, MeasureMatch is for consultancies, agencies, system integrators and independent consultants to provide exceptional systems & data professional services.

The third entry point into MeasureMatch, the Partner Exchange, is for SaaS and enterprise software vendors, and a growing number of other types of organizations, to use a set of tools grow and deepen service provider relationships for customer success, go-to-market partnerships, and more.

Does MeasureMatch quality control new service providers?

Every one of the MeasureMatch network of service providers has been through a stringent application process, including an interview to ensure relevance of Service providers and quality of delivery. And each is fully aware of the how the platform works, including the commercial framework.

Just 3 Steps To Get Important Systems & Data Work Done

1
Create a free account
2
Tell us what you need to get done
3
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Stephanie Bales is the head of e-commerce at Kano and used MeasureMatch to hire a Google Tag Manager Pro

"MeasureMatch helped me to find the right analytics expertise to address some really important data collection and reporting challenges."

— STEPHANIE BALES, HEAD OF E-COMMERCE FOR KANO

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MeasureMatch Experts are trusted by organizations like these:
BarclaysToyotaNikeHavas MediaTescoSamsung

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