Ana M
MEASUREMATCH EXPERT

Ana M

Performance Marketing & MarTech Consultant

Berlin, Germany
Independent Consultant

About This MeasureMatch Expert

With a career spanning over 10+ years, I have a well rounded knowledge of performance marketing and mostly its acquisition channels and strategies. My first roles were very operational and hands on, first within the SEA team at Groupon followed by the display team at zalando. Although my career evolved and I took on leadership and consultant roles, such as the one I held at Project A (a leading European VC), I made a conscious effort to still be involved in the operational tasks of my teams. Acting as an acquisition and marketing consultant for 45+ portfolio companies, my latest role has provided me with more strategic and project management skills, while also expanding my knowledge about B2B and SaaS business models. I have also been responsible for training and onboarding team members on all things performance marketing and have worked closer with the BI and Data teams to build actionable reports and define company wide KPIs.

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Skills On-Demand

Facebook Advertising
Google Display & Video 360
Adjust
Outbrain
Taboola
Content Strategy
Performance Attribution
Digital Advertising
Display Advertising
Audience Segmentation

Frequently Asked Questions

Which services can clients contract via the MeasureMatch marketplace platform?

The consultants, consultancies, agencies & SIs in our global network execute important systems and data project work including, but not limited to:

-            Select and deploy a data warehouse solutions like Snowflake, BigQuery and others

-            Set up dashboards in Power BI, Tableau or Google Data Studio

-            Power customer data collection using RudderStack, Segment, Tealium or similar

-            Implement product analytics solutions like Mixpanel or Amplitude

-            Build data pipelines in Azure, AWS and Google Cloud

-            Transform data using dbt, Fivetran and similar

-            Plus heaps of data & analytics services reaching into complex AI/ML initiatives


The MeasureMatch global network of professionals is highly skilled, many are certified service providers with proficiencies across more than 3,000+ tools and products including the Adobe Experience Cloud stack, the Google Marketing Platform and Google Cloud suite of tools, Segment, Mixpanel, Intercom, Hubspot, DOMO, Power BI, Tableau and 1,000s more.

Does MeasureMatch quality control new service providers?

Every one of the MeasureMatch network of service providers has been through a stringent application process, including an interview to ensure relevance of Service providers and quality of delivery. And each is fully aware of the how the platform works, including the commercial framework.

Why book consultants or consultancies via MeasureMatch?

It's easy and incredibly fast to find and book an incredibly valuable professional services partners through the MeasureMatch marketplace platform.

And, because we handpick and screen all service provider applicants, or they are invited by technology vendors participating in the MeasureMatch Partner Exchange, we're seeing more than 95% of contracts rated 5 full starts by clients (as of September 2023).

Whether it's Salesforce, Microsoft Dynamics, HubSpot, Intercom or Freshsales skills you need - to name a few in one of our most popular services categories (CRM & Marketing Automation), MeasureMatch has the skills and pros you need.

3,000+ skills across 10,000+ systems & data services professionals are accessible via the MeasureMatch marketplace and partnerships platform.

You'll have direct, seamless and flexible access to a highly-skilled, verified workforce of independent consultants, consultancies, agencies and even system integrators, each armed with the skills to advance customer and product data collection, data engineering, data pipeline management, marketing analytics, marketing automation, personalization, programmatic media investment management and much more.

Who should sign up to MeasureMatch?

On one side, through a Client account, the platform is for business leaders who need to solve for, address and advance any number of cloud software systems and/or data challenges, and they are open to embracing service providers located anywhere across the globe to get the work done.

On another side, with a Service Provider account, MeasureMatch is for consultancies, agencies, system integrators and independent consultants to provide exceptional systems & data professional services.

The third entry point into MeasureMatch, the Partner Exchange, is for SaaS and enterprise software vendors, and a growing number of other types of organizations, to use a set of tools grow and deepen service provider relationships for customer success, go-to-market partnerships, and more.

Just 3 Steps To Get Important Systems & Data Work Done

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Stephanie Bales is the head of e-commerce at Kano and used MeasureMatch to hire a Google Tag Manager Pro

"MeasureMatch helped me to find the right analytics expertise to address some really important data collection and reporting challenges."

— STEPHANIE BALES, HEAD OF E-COMMERCE FOR KANO

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