Alan H
MEASUREMATCH EXPERT

Alan H

Data & Analytics Consultant

Banbridge, UK
Independent Consultant

About This MeasureMatch Expert

I am an experienced analytics specialist who uses data and technology to help build better businesses. For nearly twenty years, I've helped businesses improve their systems and processes and get to know their best customers better. Not by adding needless complexity or hiding behind buzzwords and expensive tech. But by working with experts in the business, getting to the real underlying problems and providing simple solutions to make things better. In banking, financial services, healthcare and e-commerce, I have lead successful data projects in areas such as exploratory data analysis, customer segmentation and profiling and customer lifetime value modelling. I've worked for a major UK & Ireland bank for the past twelve years and am currently Head of Retail Commercial Excellence. We operate as an in-house data consultancy, helping the Retail bank use data to solve problems and generate opportunities to serve customers better. I also consult for small businesses, helping them use technology to automate the drudgery out of their day-to-day work. I’m particularly involved in the health and fitness industry as a director of a boutique fitness studio in County Down, Northern Ireland. I write about data and analytics at SimpleAnalytical.com and am a contributing author for popular websites Towards Data Science and Hacker Noon.

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Skills On-Demand

Google Analytics
MailChimp
Google Data Studio
Power BI
Excel
Data Analysis
Business Analytics
Business Intelligence
Predictive Analytics
Dashboard Development

Frequently Asked Questions

Does MeasureMatch quality control new service providers?

Every one of the MeasureMatch network of service providers has been through a stringent application process, including an interview to ensure relevance of Service providers and quality of delivery. And each is fully aware of the how the platform works, including the commercial framework.

Why book consultants or consultancies via MeasureMatch?

It's easy and incredibly fast to find and book an incredibly valuable professional services partner through the MeasureMatch marketplace platform.

And, because we handpick and screen all service provider applicants, or they are invited by technology vendors participating in the MeasureMatch Partner Exchange, we're seeing more than 95% of contracts rated 5 full starts by clients (as of 1 March 2022).

Whether it's Salesforce, Microsoft Dynamics, HubSpot, Intercom or Freshsales skills you need - to name a few in our most popular services category (CRM & Marketing Automation), MeasureMatch has the skills and pros you need.

3,000+ skills across 5,000+ systems & data services professionals are accessible via the MeasureMatch marketplace and partner platform.

You'll have direct, seamless and flexible access to a highly-skilled, verified workforce of independent consultants, consultancies, agencies and even system integrators, each armed with the skills to advance customer and product data collection, data engineering, data pipeline management, marketing analytics, marketing automation, personalization, programmatic media investment management and much more.

Which services can clients contract via the MeasureMatch marketplace platform?

The consultants, consultancies, agencies & SIs in our global network execute important systems and data project work including, but not limited to:

-            Select and deploy a data warehouse solutions like Snowflake, BigQuery and others

-            Set up dashboards in Power BI, Tableau or Google Data Studio

-            Power customer data collection using RudderStack, Segment, Tealium or similar

-            Implement product analytics solutions like Mixpanel or Amplitude

-            Build data pipelines in Azure, AWS and Google Cloud

-            Transform data using dbt, Fivetran and similar

-            Plus heaps of data & analytics services reaching into complex AI/ML initiatives


The MeasureMatch global network of professionals is highly skilled, many are certified service providers with proficiencies across more than 3,000+ tools and products including the Adobe Experience Cloud stack, the Google Marketing Platform and Google Cloud suite of tools, Segment, Mixpanel, Intercom, Hubspot, DOMO, Power BI, Tableau and 1,000s more.

Who should sign up to MeasureMatch?

On one side, through a Client account, the platform is for business leaders who need to solve for, address and advance any number of systems and/or data challenges, and they are open to embracing service providers located anywhere across the globe to get the work done.

On another side, with a Service Provider account, MeasureMatch is for consultancies, agencies, system integrators and independent consultants to provide exceptional systems & data professional services.

The third entry point into MeasureMatch, the Partner Exchange, is for SaaS and enterprise software vendors, and a growing number of other types of organizations, to use a set of tools grow and deepen service provider relationships for customer success, go-to-market partnerships, and more.

Just 3 Steps To Get Important Systems & Data Work Done

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Stephanie Bales is the head of e-commerce at Kano and used MeasureMatch to hire a Google Tag Manager Pro

"MeasureMatch helped me to find the right analytics expertise to address some really important data collection and reporting challenges."

— STEPHANIE BALES, HEAD OF E-COMMERCE FOR KANO

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