CASE STUDY

Read how a San Francisco-based healthcare provider advanced its customer experience analytics via MeasureMatch.

Rating:

This healthcare client especially needed to improve its use of Google Analytics in Angular Single Page Applications and more.

About the client

Our mission is to bring ultra low cost healthcare to everyone in America. We're ashamed that too many people in America don't have access to affordable care. We look out our office window and see the sad reality right there. We want to make primary care so affordable and accessible that everyone can get great care when they need it, regardless of insurance. We can only achieve this by combining great doctors with great technology, and that's what we're trying to do.

The Requirements

The client was seeing inconsistent Google Analytics data and recognised their staff needed training on the nuts and bolts of the tool. They were looking for an onsite consultant who could work collaboratively with their team to ensure future data from GA was reliable and trustworthy and so enable them better insight into onsite customer behavior.

The Process

The client's lead designer connected with MeasureMatch, posted a Project Brief and quickly received a number of expressions of interest from GA experts available to work in their US west coast location, from within the MeasureMatch network of 3,000+ marketing technologists across 60+ countries. Choosing to work with Gavin C, a soloprenuer based in Philadelphia, the client used the MeasureMatch platform to agree a scope of work, cost and subsequent contract for the project.

The Result

Gavin C worked with the client team over the period of a month to deliver a tracking audit and provide general Google Analytics consulting, including team training. Impressed with his service, the client gave Gavin a five star MeasureMatch rating and commented that “Gavin was incredibly knowledgeable and supportive”. Another successful project made possible by MeasureMatch!

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Stephanie Bales is the head of e-commerce at Kano and used MeasureMatch to hire a Google Tag Manager Pro