CASE STUDY

Read about how OptioPay booked a consultancy in Barcelona to analyze product & CX performance

OptioPay found and hired a boutique consultancy out of Barcelona through MeasureMatch.

How MeasureMatch Works

About OptioPay

OptioPay is an online payment platform which increases payments by offering higher-value gift cards as a payment method.

The Challenges

OptioPay is an online payment platform operating within the highly sophisticated German marketplace. It has recently launched a new payment product as part of its portfolio; and was seeking up-weighted insight across key web analytics metrics of acquisition, activation and engagement.

The Solution

Without the specific skillset available within the OptioPay team, the organisation’s Head of Business Intelligence turned to MeasureMatch to seek an experienced analytics professional to deliver the insight needed. Based in Berlin, Juliana is the owner of a boutique analytics consultancy with a strong focus on user-centric and data-driven methodologies. Within days of signing up to the MeasureMatch service, Juliana saw the OptioPay Project brief, submitted an Expression of Interest and, following a discovery and service enagement proposal process, which included a face-to-face meeting in Berlin, the two entered into a contract through the platform.

The Result

As an early MeasureMatch customer, OptioPay’s experience has helped refine the engagement process across both communications and payment processing. OptioPay and Juliana worked well together, with Juliana’s analytics expertise delivering much needed insight into the performance of OptioPay’s new product. Buyer and Expert have discussed further worth together in 2018 via the MeasureMatch platform.

Gleb Loumer, VP Marketplace & Business Development
“We would use MeasureMatch again.”

Frequently Asked Questions

Still not quite sure how it all works? Check out these clarifying questions.

What is MeasureMatch?

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MeasureMatch is a professional services marketplace for business leaders globally to get important marketing, commerce, customer experience software systems and related data management, data engineering and data science work done faster.

Our end-to-end platform provides clients with direct, seamless and flexible access to a highly-skilled, verified workforce of independent consultants and consultants armed with the skills to advance data collection, marketing analytics, business performance insight, personalization, programmatic media targeting and much more.

It's never been easier to find and book a consultant or consultancy to get important systems or data work done.

Which services can clients contract via the MeasureMatch marketplace platform?

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The independent consultants and consultancies in our global network, approaching 4,000 in 60+ countries (as of early July 2019), execute important sytems and data project work including, but not limited to: A/B testing, CRM systems deployments and revamps, CRO, data cleaning, marketing performance reporting, identity resolution setup, machine learning for predicting and optimizing customer behaviours, marketing automation systems implementations, social media analytics, tag management, UX analytics, web analytics and much more.


The MeasureMatch global network of professionals is highly skilled, many are certified service providers with proficiencies across more than 2,000 tools and products including the Adobe Experience Cloud stack, the Google Marketing Platform and Google Cloud suite of tools, Segment, Mixpanel, Intercom, Hubspot, DOMO, Power BI, Tableau and 1,000s more.

What is the MeasureMatch story?

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Founded by digital agency and technology veteran James Sandoval in 2016, MeasureMatch was developed to help businesses address the growing digital skills gap by providing direct, on-demand access to independent consultants and consultancies armed with the right skills to execute marketing, commerce and customer experience systems & data projects fast.

Access a global network of 1,000+ amazing, vetted consultants & consultancies. On-demand.

In over 30 countries around the globe (and growing), it's never been easier to find and add an invaluable practitioner to your team to execute important project work.

Ready to get unbelievably agile?

Sign up and submit a project today.