CASE STUDY

Read about how OptioPay parachuted in a MeasureMatch Expert from Barcelona to learn more about product performance

OptioPay found and hired a boutique consultancy out of Barcelona through MeasureMatch.

How MeasureMatch Works

About OptioPay

OptioPay is an online payment platform which increases payments by offering higher-value gift cards as a payment method.

The Challenges

OptioPay is an online payment platform operating within the highly sophisticated German marketplace. It has recently launched a new payment product as part of its portfolio; and was seeking up-weighted insight across key web analytics metrics of acquisition, activation and engagement.

The Solution

Without the specific skillset available within the OptioPay team, the organisation’s Head of Business Intelligence turned to MeasureMatch to seek an experienced analytics professional to deliver the insight needed. Based in Berlin, Juliana is the owner of a boutique analytics consultancy with a strong focus on user-centric and data-driven methodologies. Within days of signing up to the MeasureMatch service, Juliana saw the OptioPay Project brief, submitted an Expression of Interest and, following a discovery and service enagement proposal process, which included a face-to-face meeting in Berlin, the two entered into a contract through the platform.

The Result

As an early MeasureMatch customer, OptioPay’s experience has helped refine the engagement process across both communications and payment processing. OptioPay and Juliana worked well together, with Juliana’s analytics expertise delivering much needed insight into the performance of OptioPay’s new product. Buyer and Expert have discussed further worth together in 2018 via the MeasureMatch platform.

Gleb Loumer, VP Marketplace & Business Development
“We would use MeasureMatch again.”

Frequently Asked Questions

Still not quite sure how it all works? Check out these clarifying questions.

What is MeasureMatch?

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MeasureMatch is a professional services marketplace for brands and agencies to get important systems and data work done faster. Our end-to-end platform provides business leaders globally with direct, seamless and flexible access to a highly-skilled, liquid and verified workforce of independent business applications engineers and related data management and data science professionals.

It's never been easier to find and book a consultant or consultancy to get important systems or data work done.

Which services can clients contract via the MeasureMatch marketplace platform?

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The independent consultants and consultancies in our global network, around 3,000 in 50+ countries (as of early May 2019), execute important sytems and data project work including, but not limited to: A/B testing, CRM systems deployments and revamps, CRO, data cleaning, marketing performance reporting, identity resolution setup, machine learning for predicting and optimizing customer behaviours, marketing automation systems implementations, social media analytics, tag management, UX analytics, web analytics and much more.


The MeasureMatch global network of professionals is highly skilled, many are certified service providers with proficiencies across more than 2,000 tools and products including the Adobe stack, the Google suite of tools, AWS and Microsoft cloud solutions, DOMO, Power BI, Segment, Optimizely, Tableau and many more.

What is the MeasureMatch story?

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Founded by digital agency and technology veteran James Sandoval in 2016, MeasureMatch was developed to help businesses address the growing digital skills gap by providing direct, on-demand access to independent consultants and consultancies armed with the right skills to execute marketing, commerce and customer experience systems & data projects fast.

Access a global network of 1,000+ amazing, vetted consultants & consultancies. On-demand.

In over 30 countries around the globe (and growing), it's never been easier to find and add an invaluable practitioner to your team to execute important project work.

Ready to get unbelievably agile?

Sign up and submit a project today.