CASE STUDY

Havas Media's DBi booked a consultant for a 5-month retainer to augment its team and add more value for clients.

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Adobe Analytics & CRO skills can be hard to find. Not any more.

About DBi

DBi, Havas Media Group’s data division, is an award winning consultancy. Their marketing and technology experts work with digital analytics systems and other marketing tools to enable better decision making. DBi is a global digital analytics and marketing technology consultancy, partnering with companies like Adobe, Oracle, Google and many more.

The Requirements

DBi identified a need for an Adobe Analytics expert to help optimise conversion rates across several local market websites for a global brand. The initial Project brief called for eight days of work across a calendar month with a high likelihood to “extend beyond for a number of months”, working either remotely or onsite.

The Process

DBi’s Managing Director, Mark Pybus, signed up for a MeasureMatch Buyer account and submitted a Project brief, which was refined with bespoke support from the MeasureMatch team. The brief was then distributed to relevant consultants across the MeasureMatch global network.
Within hours, several Expressions of Interest (pitches) were submitted by MeasureMatch Experts and, after a few interviews, an Adobe Analytics expert with a decade of experience was selected to enter into a service agreement and get to work. All seamlessly via the MeasureMatch platform.

The Result

Mark was successfully MeasureMatched. So much so, that the service contract was extended- twice! The MeasureMatch team takes great pride in the way it screens Experts: each consultant and consultancy is interviewed, so we can ensure clients like Mark are well taken care of and happy to recommend our service as it was recommended to them.

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Stephanie Bales is the head of e-commerce at Kano and used MeasureMatch to hire a Google Tag Manager Pro

“Using MeasureMatch was a great way to find and quickly onboard a fantastic and uniquely hybrid digital analytics/CRO specialist. Augmenting the value and speed of my team to execute important client work was surprisingly easy.”

Mark Pybus, Head of DBi