About us
One project, one contract, one partnership at a time.
After 10 intense years in digital marketing agencies in Seattle and London, plus another 6 years building marketing technology and analytics ventures, MeasureMatch's Founder & CEO, James Sandoval, realized there must be a better way for business leaders to more easily and more quickly advance their uses of SaaS and enterprise software systems, and to create more and better value from the mountains of data these systems collect.
Amazingly, a couple of industry friends also thought a transactional professional services marketplace was a good idea and they offered to give James a tranche of funding to start building.
Together with a software development agency partner, we started to build a Minimum Viable Product. The initial focus was to solve for marketing technology and related analytics business requirements, but we had our eyes squarely set on much bigger opportunities.
We started to see clients sign up, submit their services requirements, open discovery conversations with service providers and, magically, enter into contracts.
Our first client was a Head of Ecommerce and she was amazing. Not only was her MeasureMatch marketplace experience excellent, she was so excited about what we were building that she gave us heaps of product feedback and ideas for improvement. This happens regularly today, too.
From the very beginning we knew that software vendors had a role to play, and value to add, in our buyer/seller transactional marketplace platform. So, we introduced a set of tools called the Partner Exchange (formerly called Partner Hubs), which is for SaaS & enterprise software organizations to grow and deepen customer success through verified service provider partners, including agencies, consultancies, systems integrators and independent consultants.
Numbers like these tell us that we can be a trusted partner to help clients get important and game-changing work done. We're looking forward to those first $1+ million projects!
Business leaders need trusted partners to advance both tactical and strategic systems and data capabilities. The MeasureMatch platform will be the way for large and small organizations globally to get that work done beautifully and fast. Join us.
We are nothing without people building and using the MeasureMatch marketplace. They are clients advancing business capabilities, service providers sourcing revenue opportunities, and software vendor partnerships leaders deepening ecosystem relationships and accelerating their sales motions.
Every person helps us to be and to do better. In turn, we're building the marketplace to be of outsized value to each and every customer we serve.
We believe old ideas can become new ones in different contexts, and new ideas can come from anywhere, at any time and from anyone.
Ideas just need exposure, oxygen and engagement. We are big on ideas and encourage all team members, customers, partners and investors to share them - raw, refined, good, bad or ugly.
We take very seriously the responsibility to create value for three groups of customers. We strive to be purposeful, considerate and precise as we execute for excellence.
We also require and demand the same from each of our customers, and so we're committed to building a platform that maximizes excellence in and from each customer's experience.
We fully believe in the value of service to others. We will always lean toward generously serving our customers so they can achieve and exceed their business goals, their partnerships needs, their revenue targets and more.
The old adage "Your success is our success", for us, is deeply meaningful and, foundationally, the product of amazing service, which we aspire to achieve every day.
We are lucky to have three groups of customers in our marketplace platform, which provides us with unique insights into what works and what doesn't.
These insights will always drive us toward greater accountability - in our business decisions, for our investors, and in the service of each of our customers.
Our team has worked together across borders and time zones from day one. Amazingly, we've found that business leaders are happily booking service providers across borders, too, and, in some cases, spanning several time zones.
Culturally, geographically, philosophically, we operate and create economic opportunity without borders.
Founding Investor & Advisor
Founder, MeasureCaps & formerly The Coca Cola Company and McKinsey & Company
Accenture & former Founder & CEO Projectline Services & Yesler + formerly Microsoft and aQuantive
Co-Founder, Actable & formerly Co-CEO Amnet US, Dentsu Aegis Network, Accordant Media and aQuantive
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